Jun 13, 2006, 12:15am
You know, I like Macs. Really do. They're pretty. They use up a lot of system resources to do really splashy things with the display, and with many programs, work very well.
But the latest commercials they've been showing? While very funny, also very, very stupid. Stupid for Apple. (warning - that link will open a quicktime movie on the page).
Take the holding hands one. Oh macs like to talk to PCs. Not a problem - very seamless! Oh, but macs also talk to cameras... and windows can't do that.
Okay - we've had macs - ibooks, powerbooks, bondi iMacs going back to the late 90s. The last one we bought was a G4 iBook. Even that latest generation one had constant problems connecting to our WinXP heavy network. Always a challenge. We could see the macs on the network from the Windows boxes, but the Macs always seemed to have a problem. We ended up buying third party software to make it easier.
Second, I have yet to buy a digital camera that could not connect to my Windows box. Yes, sometimes it required a driver. Sometimes it did not. But it's not a huge selling point for me, and it's kind of misleading. 90% of the time, if Windows didn't recognize the camera, it would fetch the driver online and it would - poof - work.
Second commercial - the one that irks me the most. The one where the windows pc guy always "crashes".
I'm typing from my Vaio ultralight right now. One that I literally have not had to reboot since, oh, probably SCAA back in April. It's been on, 24/7, since then, and through Switzerland and Italy too. And I think the last time I rebooted was when I let the battery get too low, and I swapped batteries.
Give me a break Apple. I've spent plenty of time staring at the rotating beachball of death. That "windows crashes" is oh so 1997.
What I'd like to see are commercials by Apple showing how their notebooks will keep you warm and toasty, even in the Antarctic. And how you can actually cook an egg on them. Put the Windows guy in a nice air conditioned container in the commercial - pretend he's my very cool running Vaio.
In one of the latest ads, the out of the box one, they at least got one thing right - I was truly horrified by how much crap Sony Vaios come preloaded with. I did have to go online to find a list of what could be safely deleted. Fortunately, because PCs in general and Sony in particular sell xx times more computers than Apple does, there's plenty of information online about the product. Which, ironically enough, is the real reason why Windows has lots of viruses out there and Macs generally don't (ie, the amount of Windows installations vs. OSX installations).
The apple ads are funny. Very funny. But also ridiculous, which is a quite different thing altogether.
|Previous Ten Daily Rants
|The continued fallout on auto gratuities
|| 5:35pm, 08/09
|Final thougths on price gouging, auto gratuities coming soon
|| 12:50am, 03/04
|The Real Reasons for Olympics Auto Gratuities
|| 7:20pm, 02/19
|Vancouver Olympics - Nice Prices, Profiteer (gouger) Restaurant Listings
|| 12:15am, 02/18
|More on Auto Gratuities
|| 6:45pm, 02/16
|Price Gouging in Vancouver During Olympics (and Price Heroes!)
|| 12:20am, 02/16
|Ideal Mac (or any pc) netbook....
|| 8:05pm, 12/22
|NetMacBook Hackintosh Update
|| 12:20am, 12/20
|NetMac... er Hackintosh... er NetMacBook. Yeah
|| 5:20pm, 12/17
|Balance Board Wii Game I'd like to see - Boxing!
|| 4:00pm, 07/26
Photos from Algonquin Park
Photos from my trip to Algonquin Park this fall with my Mom and two brothers.
Making Snow for the Fortress
One of the worst jobs I ever had... till I got out.
Tools I Use
The tools I use to build websites and lead a tech life.
iPod and iTunes Offline
iMark's iTunes and iPod isn't iPlaying anything right iNow.
Most Recent Songs
Fiddlers Green by The Tragically Hip
Around The Bend by Pearl Jam
Here With Me (Rollo's Chillin' With the Family Mix) by Dido
With arms open wide by Creed
truffle pigs by Matthew Good Band
In the News
Burundi and Beyond - NY Times
Great article by Peter Meehan - provided some background.
St. Petersburg Times
Side mention in an article about good machines
AP Story on Espresso
Background and information provided
NY Times - Grinders Article
Especially proud of this one - got the reporter to focus on grinders
Globe and Mail
LOL - showing bad reporting, dude says I'm an American-based site!
The Olympian, WA
Talks about my love for the El Sal Siberia Pacamara
Seattle Times - Clover
Interviewed for comments on the Clover brewer
NY Times - How it Works
Background and information for various espresso machines
Time Mag Article
Just a brief mention, article about roasting beans.
Front page article about consumers getting into specialty coffee.
Quoted reference to what I wrote in an article at CoffeeGeek.
USA Today - Barista Jam
Intereviewed for my thoughts on what the epitome of espresso is.
The Wall Street Journal has interviewed me 3 times. This is the first time my name got in a story.
Interview with Reuters, Jan 2 - this is the USA Today version.
My Other Stuff
Launched Dec 22, 2001, this is THE online community for espresso and coffee fanatics.
It's all new, as of March, 2002. My personal coffee obsession site.
My company's site - needs an update!
Hey, if you feel the need to buy me something, check here!
Great gadget site run by the guy who used to do Gizmodo.
This is how I get my daily news fix.
The most active forums for digital photography online today.
Need my Daily Zen fix!
A blog about car stuff. Vroom Vroom.
An industrial design blog. Very cool stuff.
Friends and Family Plan
Beata's got her own blog! She updates it most days.
Riddla on Flickr
Matt Riddle's flickr account, updated regularly
Irdy, my friend from Jakharta, on Flickr
Canon EF 24-105 f4 L Lens
The best lens I've ever owned. Super sharp and quick.
A full frame dSLR, with luscious colour reproduction.
Alzo Digital Lights
Some amazing florescent cold lights for product photography
Canon Xsi dSLR
Amazing technology and image quality in a tiny package.
Latest prosumer camera from Canon - a much better upgrade than the 30D
Great 2.2lb computer that does most of my travel / writing needs
28mm f1.8 Lens
A great lens for closeup work and full picture photography
Finally got the right tools for freezing green coffee.
Canon 50mm 1.4
Most amazing lens I've ever owned. Produces stellar photos.
Super wide angle (full frame fisheye) zoom for my Canon 20D